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Pipeback: a Google Forms alternative that looks like your brand
Compare Pipeback and Google Forms: your own design and domain, file uploads without a Google sign-in, logic, calculations and integrations beyond Sheets.
No credit card. Unlimited forms and submissions on Free.
When Pipeback is worth comparing with Google Forms
Google Forms is free and part of Google Workspace. Pipeback is free too, and gives your forms your own design, your own domain on Pro and more places to send each answer.
Forms that look like your brand
Pipeback gives every form themes, colors, Google Fonts, your logo and a cover, on Free. Pro adds your own domain and removes the branding.
Uploads without a Google sign-in
In Google Forms, people must sign in to a Google Account to answer a file upload question. Pipeback forms take files from anyone: 10 MB per file on Free, unlimited on Pro.
Answers beyond Sheets
Pipeback sends each answer to Google Sheets, and also to Notion, Airtable, Slack, Discord, Coda, Linear, Attio or a webhook, on Free.
Logic that does the math
Pipeback has conditional logic, calculations, answer piping and hidden fields you fill from the link. Google Forms can jump to a section based on an answer.
Pipeback vs Google Forms feature by feature
| Feature | Pipeback | |
|---|---|---|
| Price | Free; Pro $25/month per workspace | Free with a Google account; part of Google Workspace |
| Design | Themes, colors, Google Fonts, logo and cover | Header image, theme color and fonts |
| File uploads | No sign-in needed; 10 MB per file on Free | Respondents sign in to Google; files go to Drive |
| Logic | Conditional logic, calculations and answer piping | Go to a section based on an answer |
| Integrations | Google Sheets, Notion, Airtable, Slack, webhooks and more | Google Sheets |
| Custom domain | Pro | Not offered |
| Open source | Yes, AGPL; self-host with every feature | No, hosted only |
| Pricing comparison | ||
| Forms and responses | $0, Free | $0 with a Google account |
| A team of 5 working on forms | $25/month, Pro | $8.40 per user/month on Workspace Business Starter ($42/month for 5) |
| Your own domain, no branding | $25/month, Pro | Not offered |
Pipeback
- Price
- Free; Pro $25/month per workspace
- Design
- Themes, colors, Google Fonts, logo and cover
- File uploads
- No sign-in needed; 10 MB per file on Free
- Logic
- Conditional logic, calculations and answer piping
- Integrations
- Google Sheets, Notion, Airtable, Slack, webhooks and more
- Custom domain
- Pro
- Open source
- Yes, AGPL; self-host with every feature
- Forms and responses
- $0, Free
- A team of 5 working on forms
- $25/month, Pro
- Your own domain, no branding
- $25/month, Pro
Google Forms
- Price
- Free with a Google account; part of Google Workspace
- Design
- Header image, theme color and fonts
- File uploads
- Respondents sign in to Google; files go to Drive
- Logic
- Go to a section based on an answer
- Integrations
- Google Sheets
- Custom domain
- Not offered
- Open source
- No, hosted only
- Forms and responses
- $0 with a Google account
- A team of 5 working on forms
- $8.40 per user/month on Workspace Business Starter ($42/month for 5)
- Your own domain, no branding
- Not offered
USD before taxes, billed monthly, from each pricing page in November 2026. Google Workspace includes Gmail, Drive and Docs too, so compare what your team already pays for.
Switch if you...
- Want forms in your brand's colors, fonts and logo
- Need file uploads from people without a Google Account
- Send answers to tools other than Google Sheets
- Want calculations and hidden fields in your forms
Stick with Google Forms if you...
- Build quizzes that grade answers for you
- Work in Google Workspace and want forms next to Drive and Sheets
- Edit forms together with colleagues in your Google organization
Moving over
Rebuild in minutes from a template
Pipeback doesn't import Google Forms forms. Most forms take a few minutes to rebuild: start from a template or a blank page and type your questions like a doc.
Start from a template- Pick a template, or start blank
- Type your questions and add logic where you need it
- Share the new link, or swap the embed on your site
Connects to the tools you already use
Send each submission to Google Sheets, Notion, Airtable, Slack, Discord, Coda, Linear or Attio, and work on your forms from Claude or ChatGPT over MCP.
Your next form is a few keystrokes away
Create an account and publish your first form today.
No credit card. Unlimited forms and submissions on Free.

